10+ years of product & content marketing
Marketing Portfolio
Where strategic insight meets creative storytelling. I build data-driven go-to-market strategies and the content that carries them—the kind that builds awareness, moves customers through the journey, and drives adoption across industries.
Featured case studies
- Extreme Networks
-
A “rolling thunder” content campaign for HIMSS 2023, healthcare IT's flagship event. I turned a primary research survey into a wave of assets that drove booth traffic, customer meetings, and $2M in pipeline from the show.
- Mitel
-
I led the cross-functional launch of MiCloud Office with MiTeam, Mitel's first pure-cloud UCaaS system—GTM plan, customer-facing materials, sales enablement, and quick-start guides that reset how Mitel launched every product after it.
- Active Network
-
Activity Cloud was the endurance-racing industry's first big-data product—built to “take the guesswork out of race management.” My marketing and sales enablement materials laid the foundation for its launch into a competitive market.
Additional (personal) projects
I make content for fun, too. These hobbies and side projects flex a different creative muscle and keep me hunting for new skills outside of work.
- YouTube
- Watch on YouTube
- Lifestyle brand
- leagueofsportsteams.com
- AI-supported worldbuilding
- planetestra.com
- Podcast
- combatsportstalk.com
Beyond the portfolio
Want more? My resource library has essays on messaging, content strategy, and the realities of a marketing career—professional development or personal inspiration, take your pick.
Inspired by what you see?
Let's work together.
Storyteller.
Marketer.
Consultant.
Speaker.